I love iced coffee, but I gave the coupon away. I simply couldn't go into a DD and say, "Give me my free iced coffee, please." I couldn't bring myself to demand something for nothing; it would feel all wrong. Which means to get the "free" coffee, I'd need to order a muffin or a doughnut as well.
Hmmm ... could that have been the whole point of the marketing strategy?
I should add that the coupon will be well used: I gave it to a friend who considers DD's "Boston Kreme Donut" to be the perfect food.
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